UNREST at a Glance
What is the cognitive-behavioral approach to change?
This method is rooted in cognitive-behavioral psychology and applied neuroscience. It transposes protocols from academic research into the organizational world, aiming to understand how our mental structures (our thoughts) influence our reactions (our behaviors). At UNREST, we do not treat change as a mere intention or a mindset, but as an operational skill.
What use cases does the UNREST firm address?
UNREST’s mission is to help decision-makers and organizations turn change into a competitive advantage by transforming uncertainty into a performance lever. Our value proposition is built on the development of Psychosocial Skills (PSS), defined by the WHO as 'a person's ability to deal effectively with the demands and challenges of everyday life.' By making these skills strategic, measurable, and trainable, we act simultaneously across individual, collective, and organizational dimensions.
UNREST does not promise quick or comfortable change. Instead, we build an increased capacity to decide, cooperate, and act effectively within complexity. By cultivating this active resilience, we enable organizations to stop merely enduring instability and start leveraging it to innovate and endure.
What sets UNREST apart from conventional leadership development?
Unlike traditional leadership development, which often relies on subjective models, UNREST provides a structured and traceable framework. Our method is specifically engineered to develop 'change fit' by cultivating targeted behavioral competencies. Through initial assessment, explicit modeling, and structured cognitive training, we turn the human relationship into a measurable lever for collective performance.
What is the SPARK® Framework?
SPARK® is the first change enablement model specifically designed to develop the behavioral competencies that make change acceptable, desirable, and sustainable. Both scientific and operational, this sequential framework guides individuals toward autonomy by combining diagnosis, experimentation, and evaluation.
It organizes the intervention into five stages:
- Specify · Target : define the desired outcome and the behaviors that contribute to it.
- Probe · Diagnose : understand what facilitates or hinders these behaviors in actual work.
- Architect · Design : select interventions suited to the diagnosis and prepare for their evaluation.
- Run · Intervene : implement interventions, test them, and adjust as needed.
- Keep · Anchor : integrate practices into daily operations, verify their sustainability, and measure the results.
Evaluation is prepared from the outset. At every stage, findings inform the decisions made with the client: whether to continue, adapt, or conclude an intervention.
How does UNREST differ from change management or coaching firms?
UNREST is the first Change Enablement and cultural transformation firm specialized in developing cognitive and behavioral competencies in the face of uncertainty. In short: While Change Management handles processes and coaching supports individuals, UNREST enables the human system with the precision of applied science. Our core differentiator lies in shifting from traditional prescriptive consulting to a deep-tech transformation engineering, built on two pillars:
- Targeted Scientific Expertise: Unlike generalist coaching, we focus exclusively on the cognitive mechanisms of action. We don't just share theoretical models; we strengthen observable resources that can be activated in real-world conditions.
- Embedded in 'Real Work': We don't consult from a distance. Our protocol is designed to fit into the daily workflow, turning the professional landscape into a permanent learning laboratory.






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